Worthy

Privacy Policy

Worthy Labs Inc. | Effective Date: July 20, 2026

1. Introduction

Worthy Labs Inc. ("Worthy," "we," "us," or "our") provides AI-powered advertising technology services, principally dynamic advertising products in which ad creative is generated and optimized for our clients (collectively, the "Services"), and operates the website located at worthy.ai (the "Site"). This Privacy Policy describes how we handle information when you visit our Site, use our Services, or otherwise interact with us.

Our mailing address is: Worthy Labs Inc., 1603 Capitol Ave Ste 415, Cheyenne, Wyoming 82001, United States.

By accessing the Site or using the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our practices, please do not use the Site or the Services.

2. Our Services Do Not Use Personally Identifiable Information

Worthy's advertising Services are designed to operate without the collection or use of personally identifiable information (PII) about end users. Our dynamic advertising products generate and optimize ad creative using campaign-level and aggregate performance data provided by our clients and their advertising platforms — such as impressions, clicks, and conversion totals — rather than data about identified or identifiable individuals. Worthy does not:

  • Collect, purchase, or otherwise acquire PII about end users who view or interact with ads delivered using our technology;
  • Build or maintain profiles of individual end users;
  • Track end users across websites, apps, or devices; or
  • Sell or share personal information, including for cross-context behavioral or targeted advertising purposes.

Any performance data we receive from clients or advertising platforms is aggregated or otherwise not reasonably capable of identifying an individual.

3. Information We Collect

Business contact information you provide. If you contact us, request a demo, or enter into a business relationship with us, we collect the information you provide directly, such as your name, business email address, phone number, company name, and job title, along with the contents of your communications. If you are a client or partner, we also collect billing and contractual information.

Limited technical information on our Site. Like most websites, our Site's hosting and analytics infrastructure may automatically log basic technical information such as IP address, browser type, pages viewed, and the dates and times of visits. We use this information only to operate, secure, and improve the Site.

Campaign and performance data. In the course of providing the Services, we receive campaign-level configuration, creative, and aggregate performance data from our advertiser clients and their advertising platforms. This data relates to campaigns and creative, not to identified individuals.

4. How We Use Information

We use the information described above to:

  • Provide, operate, maintain, and improve the Site and the Services;
  • Generate, deliver, optimize, and measure the performance of dynamic advertising creative on behalf of our clients, using campaign-level and aggregate data;
  • Develop, train, and improve our advertising models and technology using aggregated data;
  • Communicate with you, including responding to inquiries, providing support, and sending service-related or marketing communications (which you may opt out of at any time);
  • Support compliance with applicable laws and industry requirements, including advertising rules applicable to regulated industries such as real-money gaming;
  • Detect, investigate, and prevent fraud, invalid traffic, security incidents, and other harmful activity; and
  • Comply with legal obligations and enforce our agreements, terms, and policies.

5. Cookies and Similar Technologies

Our Site may use a limited set of cookies and similar technologies to operate the Site, remember preferences, and understand aggregate Site usage. We do not use cookies or similar technologies to track individuals for advertising purposes. Most browsers allow you to manage or block cookies through their settings.

6. How We Disclose Information

We do not sell or share personal information. We may disclose the limited information described in Section 3 as follows:

  • Service providers: vendors that perform services on our behalf, such as hosting, analytics, customer relationship management, and communications, under contractual obligations to protect the information;
  • Affiliates: our corporate affiliates and related entities, consistent with this Privacy Policy;
  • Legal and safety: where required by law, regulation, legal process, or governmental request, or where we believe disclosure is necessary to protect rights, safety, or property, or to detect and prevent fraud or security issues; and
  • Business transfers: in connection with a merger, acquisition, financing, reorganization, or sale of all or a portion of our business or assets.

7. Your Privacy Rights

Depending on where you live, you may have rights under applicable privacy laws (including state privacy laws such as the California Consumer Privacy Act, as amended) with respect to personal information we hold about you — in our case, generally limited to business contact information. These rights may include:

  • The right to know and access the personal information we hold about you;
  • The right to request correction of inaccurate personal information;
  • The right to request deletion of your personal information;
  • The right to obtain a portable copy of your personal information; and
  • The right not to receive discriminatory treatment for exercising your privacy rights.

Because we do not sell or share personal information or use it for targeted advertising, there is no need to opt out of those activities. To exercise any of these rights, contact us using the details in Section 11. We will verify your request as required by law and respond within the timeframes applicable law provides. If we deny your request, you may have the right to appeal by contacting us with the subject line "Privacy Appeal." If you are located in a jurisdiction with similar data protection laws (such as the EEA or the United Kingdom), you may have additional rights and may lodge a complaint with your local supervisory authority.

8. Data Retention and Security

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including complying with legal, accounting, or reporting obligations, resolving disputes, and enforcing agreements. When personal information is no longer needed, we delete, de-identify, or aggregate it. We maintain administrative, technical, and physical safeguards designed to protect information against unauthorized access, disclosure, alteration, and destruction; however, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

The Site and the Services are intended for business users and are not directed to children under the age of 18. In addition, advertising campaigns for regulated industries such as real-money gaming are designed to be directed only to individuals of legal age in the applicable jurisdiction (for example, 21 years of age or older where required). We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take appropriate steps to delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date above and post the updated policy on the Site. Material changes will be communicated as required by applicable law. Your continued use of the Site or the Services after an update constitutes your acknowledgment of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your privacy rights, please contact us at:

Worthy Labs Inc.
Attn: Privacy
1603 Capitol Ave Ste 415
Cheyenne, Wyoming 82001, United States
Email: finance@worthy.ai